The impressions you make throughout the recruiting process impact how candidates feel about working for your company. This affects whether current and future candidates decide to apply with or accept job offers from your organization.
Many candidates share their impressions of a company on Glassdoor or other employer review sites. This influences whether other job seekers decide to apply to your openings.
As a result, you must form positive impressions throughout your recruiting process. These tips can help.
Follow these guidelines to make positive impressions on candidates throughout the recruiting process.
Share Clear Job Descriptions
Use simple language to describe the job duties and responsibilities.
- Choose gender-neutral language to encourage people of all genders to apply.
- List the top three to five requirements to open up the role to more applicants.
- Include the most important information first.
- Use bullet points, active verbs, and short sentences to ease reading.
- Share whether the role involves managing team members.
Streamline the Application Process
Make it simple to apply for a position.
- Ensure your careers page is easily visible and navigable.
- Provide short, clear application directions.
- Let candidates apply without creating an account and logging in.
- Offer LinkedIn or resume parsing.
- Limit your application process to one page.
- Make your application mobile-friendly.
- Ensure your file size limits are generous.
- Provide free-response spaces to copy and paste writing samples or URL links to work samples.
- Email a confirmation for application submission.
Regularly Follow Up
Let candidates know whether they are advancing to the next step of your recruiting process.
- Email an interview invitation or rejection as soon as possible.
- Use a human email address to message candidates.
- Respond to candidate questions, thank-you notes, and follow-ups.
- Talk with candidates over the phone before asking them to complete a skills test or assignment.
- Clarify the directions and timeline for the test or assignment.
- Thank candidates for finishing the test or assignment.
- Clarify the next steps in your recruiting timeline.
- Provide hiring updates along the way.
Clarify Interview Expectations
Send candidates a calendar invitation with interview information.
- Include how many interviewers are involved, their names, and whether they will be live or virtual.
- Share how long the interview should be, where to park, and how to enter the building.
Conduct the Interviews
Begin each interview at the scheduled time.
- Offer the candidate water or coffee.
- Explain the interview process.
- Maintain eye contact as often as possible.
- Ask the same questions of applicants for the same job.
- Take notes.
- Thank the candidate for their time.
- Let the candidate know when you will be in touch.
Follow Up
Let candidates know as soon as possible whether they are advancing in your recruiting process.
- Include whether you will consider the non-selected candidates for future opportunities.
- Provide a job offer if appropriate.
- Send a candidate feedback survey.
Looking for Additional Advice?
Partner with RightStone for more help with your recruiting process. Find out more today.